The Observatory

visitor centre. projection feasibility.
video / content

the idea

a remote desert mountaintop was to become a visitor centre, viewing platform and stargazing experience. the architect had designed a gallery space with a shallow oval ceiling - and the vision was to bring it to life with projected content. a friendly competitor, already appointed for the lighting design, brought us in specifically for the projection feasibility work.

the approach

we spent six to eight weeks researching whether the concept could work. that meant 3D modelling, projection study software, and conversations with projector manufacturers, media server companies, AV consultants, competitors and content designers. all geometry was anonymised to the bare minimum needed for technical discussions.
the core problem was optical. the shallow oval ceiling created extreme keystoning issues that made conventional projection unworkable. we explored every alternative we could find - LED screens, flexible pixel strips, different projector positions - looking for anything that could deliver the architect's vision within the physical constraints of the space.

the outcome

we delivered five or six partial solutions, plus one viable option that required a floor-mounted structure in the gallery space. it was technically workable but impractical for the intended use. the architect suggested another consultant might have a solution - but nothing ever materialised. the building was ultimately scrapped entirely.
sometimes the most valuable thing a consultant can do is give an honest, well-evidenced "no" early - before budget is committed to something that won't deliver. the depth of research meant the client could move forward with confidence, knowing every reasonable option had been explored. that network access - manufacturers, competitors, content designers, AV consultants - is a core part of what we bring to the table.

project details

type: visitor centre, entertainment status: cancelled disciplines: video, content
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